Marvin Russell

Shopify App Install Goal Tracking on Google Analytics

How to Track Shopify App Store Installs as Events and Goals in Google Analytics

Shopify did something wonderful for you. They made your “Add App” button, on your Shopify App Store landing page, an “Event” so you can track it as a Goal in Google Analytics. Since you don’t have access to the Shopify App store code, this makes it super easy for you to still track your Shopify …

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Why “Tomorrow” is The Most Dangerous Word in the Entrepreneur Dictionary

Tomorrow. A word with so much hidden meaning only the truly self-aware can fully grasp its true definition.  Tomorrow. It’s such a relaxing thought. It can instantly fill anyone with a warm sense of calmness just knowing that we no longer have to do that dreadful those things today. We can simply do them tomorrow, thus revealing it’s true danger, especially to the entrepreneur. …

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